
















The 59FIFTY® Day Collection
Some icons are recognized instantly. Others become part of everyday life.
The IndoNESIA collection brings both together through two of New Era’s most beloved silhouettes: the 59FIFTY and 9FORTY.
The 59FIFTY, New Era’s most iconic silhouette, represents a legacy built over generations. Its structured crown and signature flat visor have become synonymous with New Era — a symbol of authenticity, culture, and self-expression. For the IndoNESIA edition, this legendary silhouette becomes a canvas for celebrating Indonesia and the spirit of independence.
Meanwhile, the 9FORTY brings the same spirit into everyday life. Known as one of the most popular silhouettes among New Era fans, the 9FORTY is loved for its comfortable, easy-to-wear fit — a cap made not only to be seen, but to be lived in. Its relaxed character makes it a natural choice for expressing Indonesian pride wherever the day takes you.











